Are you looking for Facebook live ideas to get more visibility? Creative Facebook like video ideas are what will ultimately set you apart from your competition! This article is packed with fun Facebook like video ideas, Facebook live tips, and Facebook live tools. Click over to find out more!
Facebook live is an amazing tool thanks to the ability to share videos across profiles and groups to maximize reach. Facebook also provides very helpful analytics to analyze the performance of your Facebook live videos. When it comes to video marketing, it is extremely important to pay attention to what the data is telling you and then modify your strategy accordingly.
The first Facebook live idea for you to try is picking a major painpint of your target audience and diving into how to resolve that pain point. It is better to speak to the pain point rather than the benefits, because pain points are easier to resonate with because people are already experiencing them. Benefits are great to mention, but it is more difficult for your audience to resonate with them if they have not experienced them yet.
Next, consider doing an interview with a thought leader from your industry. Provide them with graphics to promote your live and a blurb to send out to their email list. Making it as easy as possible for your interviewee to promote the interview is key. This is a great way to cross promote yourself for extra visibility.
Another Facebook live idea is to provide a limited time offer to your audience. To take advantage of the offer, ask your audience to share the video and tag someone else who may be interested. This will signal to the Facebook algorithm that your video is really picking up speed and something that should be shown to more people.
When you are testing out different videos, here are a couple of analytics that would be ideal to pay attention to:
- Minutes viewed
- Watch time
- Audience retention
- Unique Viewers
- Post Engagement